Ebook > Social Sciences > Media / Communication > Communication Science > Friederike Nagel: Die Wirkung verbaler und nonverbaler Kommunikation in TV-Duellen (PDF)

Friederike Nagel
Die Wirkung verbaler und nonverbaler Kommunikation in TV-Duellen
Eine Untersuchung am Beispiel von Gerhard Schröder und Angela Merkel

Support

Cover of Friederike Nagel: Die Wirkung verbaler und nonverbaler Kommunikation in TV-Duellen (PDF)

Welchen Einfluss hat das nonverbale Verhalten von Politikern auf die Fernsehzuschauer? Friederike Nagel untersucht mittels eines innovativen empirischen Ansatzes, welchen Stellenwert das Verbale und das Nonverbale für die unmittelbare Wahrnehmung von Angela Merkel und Gerhard Schröder im TV Duell 2005 auf die Zuschauer hatten. Die durch Realtime Response Measurement erhobenen Zuschauer-Reaktionen werden sekundengenau den Ausprägungen des verbalen und nonverbalen Verhaltens der beiden Kandidaten gegenüberstellt und ausgewertet.

€33.26

About the author

Friederike Nagel ist derzeit als Unternehmensberaterin in Frankfurt am Main tätig.

Language German ● Format PDF ● Pages 326 ● ISBN 9783531934976 ● File size 2.5 MB ● Publisher VS Verlag für Sozialwissenschaften ● City Wiesbaden ● Country DE ● Published 2011 ● Downloadable 24 months ● Currency EUR ● ID 2245232 ● Copy protection Social DRM

More ebooks from the same author(s) / Editor

Friederike Nagel

4,936 Ebooks in this category

Cover of Syed Salman Qadri: The Challenges of Marketing Logistics

Syed Salman Qadri: The Challenges of Marketing Logistics

Research Paper (postgraduate) from the year 2022 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: Ph D scholar, , course: Marketing, language: English, …

Cover of درويش مصطفى: الإعلام البيئي

درويش مصطفى: الإعلام البيئي

للإعلام دور فاعل ومؤثر في مختلف جوانب الحياة, ولأهميته ودوره في حياة الأمم والدول وقدرته على التغيير, فقد سمي بالسلطة الرابعة, و الإعلام سلاح فاعل في حالة السلم والحرب, فهو يستعمل طرق ذكية وأساليب …

Cover of محمد مندور: الثقافة وأجهزتها

محمد مندور: الثقافة وأجهزتها

الثقافة هي أسلوب حياة ونمط سلوكي يساعد الإنسان على رسم طريقة حياته بنفسه، بعد أن يعي ما حوله وعياً سليماً، وهنا يأتي دور وسائل الإعلام، المقروءة منها والمرئية والمسموعة، باعتبارها من أهم السبل لتحصيل …

Cover of Timothy L. Sellnow & Deanna D. Sellnow: Communicating Risk and Safety

Timothy L. Sellnow & Deanna D. Sellnow: Communicating Risk and Safety

The world is wrought with risks that may harm people and cost lives. The news is riddled with reports of natural disasters (wildfires, floods, earthquakes, hurricanes), industrial disasters (chemical …

Cover of Katrin Scheibe & Franziska Zimmer: Asylees’ ICT and Digital Media Usage

Katrin Scheibe & Franziska Zimmer: Asylees’ ICT and Digital Media Usage

By the time refugees flee from their home country, they likewise leave behind their former life, their relatives and acquaintances. Building a new life in their country of destination requires them t …

Cover of Michael L. Butterworth: Communication and Sport

Michael L. Butterworth: Communication and Sport

Sport is a universal feature of global popular culture. It shapes our identities, affects our relationships, and defines our communities. It also influences our consumption habits, represents our cul …

Cover of Chiara Valentini: Public Relations

Chiara Valentini: Public Relations

What is public relations? What do public relations professionals do? And what are the theoretical underpinnings that drive the discipline? This handbook provides an up-to-date overview of one of the …

Cover of Finn Frandsen & Winni Johansen: Crisis Communication

Finn Frandsen & Winni Johansen: Crisis Communication

Finn Frandsen and Winni Johansen have won the 2019 Danish communication prize (KOM-pris) for their world-class research in organisational crises, crisis management and crisis communication. This priz …

Cover of Annette Leßmöllmann & Marcelo Dascal: Science Communication

Annette Leßmöllmann & Marcelo Dascal: Science Communication

The volume gives a multi-perspective overview of scholarly and science communication, exploring its diverse functions, modalities, interactional structures, and dynamics in a rapidly changing world. …

Cover of Lorenzo Cantoni & James A. Danowski: Communication and Technology

Lorenzo Cantoni & James A. Danowski: Communication and Technology

The primary goal of the Communication and Technology volume (5th within the series ‘Handbooks of Communication Science’) is to provide the reader with a comprehensive compilation of key scholarly lit …