Gordon S. Curtis & Greg Lewis 
Well Connected 
An Unconventional Approach to Building Genuine, Effective Business Relationships

Achieve your goals by selectively engaging the right people and
connecting well with them

Smart executives who want to reach virtually any business
goal-from raising capital to finding sales leads to finding the
perfect job-know that networking is the key to their success. But
traditional networking approaches-meet as many people as possible,
amass huge numbers of ‘connections’ and ‘friends’ in your Linked In
and Facebook networks-rarely produce more than a handful of
relationships that pay off. In Well-Connected, networking
maven and coach Gordon Curtis explains that the secret to building
truly effective relationships is to narrow–rather than widen–your
network. His proven methodology for building key relationships that
deliver results every time emphasizes selectively engaging the
right people and connecting with them well : First, identify
a ‘critical enabler, ‘ someone who has access to the knowledge you
need and is inclined to help you; second, unlock the critical
enabler’s willingness and ability to provide what you need by
offering her something valuable before you ask her or him
for anything.

* Well-Connected reveals a breakthrough approach to
networking that delivers predictable, positive results

* Filled with success stories, the book provides an accessible
action plan for all readers

* Networking maven Gordon Curtis has been featured in The Wall
Street Journal, The Boston Sunday Globe, Fast Company
Magazine

Well-Connected serves as the playbook for sophisticated
business people who know there’s a better way to connect with the
right people to get things done better and faster.

Table of Content

1 Redefining Networking for the Twenty-First Century.

2 Prep Work: Rethinking Your Networking Strategy.

3 Articulating Your Objective.

4 The Right Person: Identifying Your Critical Enabler.

5 The Referral: Landing an Introduction to a Critical
Enabler.

6 The Right Approach: Providing Value to Your Critical
Enabler.

7 The Right Person: Selecting a Critical Enabler Who Is
Inclined, Available, and Like-Minded.

8 Putting It All Together.

9 Conclusion: Using the Right Person-Right Approach Method
to Gain Clarity, Control, and Confidence.

Acknowledgments 215

About the Author 219

Index.

About the author

Gordon S. Curtis is an executive transition coach, agent, and principal of Curtis Consulting.His firm helps top executives accelerate and succeed in the critical leadership phases of realignment, advancement, career transition, and assimilation. Before that, Curtis served as director of career services and alumni relations at Boston College Graduate School of Management and as an account executive at Right Management Consulting. A sought-after speaker, he has been featured in the Financial Times, Wall Street Journal, Boston Sunday Globe, and Fast Company, among others.