David Trahair 
Cash Cows, Pigs and Jackpots 
The Simplest Personal Finance Strategy Ever

A contrarian and controversial look at personal finance, and a
super simple strategy for making–and keeping–more
money

Traditional financial wisdom persuades us to grow our net worth
and build our assets. But traditional financial wisdom is often
wrong. In Cash Cows, Pigs and Jackpots: The Simplest Personal
Finance Strategy You’ll Ever See, author and Chartered
Accountant David Trahair challenges everything we think we know
about managing our money, suggesting that that we follow the lead
of the financial institutions that are leading us down the path to
financial ruin.

The banks, brokers, and investment companies of the world make
enormous sums of money because they know that cash is king and they
know how to guarantee cash flow from their clients on a continual
basis. They aren’t making the bulk of their money from investing in
the stock market–they’re leeching it from regular people like
you, every minute of every day. Cash Cows, Pigs and Jackpots
turns the tables, showing that the biggest cash cow we have is
ourselves. Instead of chasing a dream that will never come true, it
presents a financial plan so simple even a 10-year-old could
understand it.

* Explains why the common consensus about making money is
inherently flawed

* Presents an incredibly simple, easy-to-follow plan for really
making and saving money

* Exposes the dangers of trusting money to a bank or broker

Helping you break asset addiction, get out of debt, and increase
your personal cash flow–and your wealth with it, Cash
Cows, Pigs and Jackpots explains how bringing more cash into
your life and watching carefully where it goes will allow you to
save more, live the life you want, and avoid as much risk as
possible–a great strategy going into the stormy financial
years to come

Über den Autor

David Trahair is a Chartered Accountant who operates as a
sole-proprietor, offering a broad range of accounting and tax
services to a variety of businesses and individuals. He is a
frequent speaker, appears regularly in the media, and is the author
of several books, including Enough Bull and Crushing
Debt. He is also a previous director of Credit Canada, a
non-profit organization dedicated to helping people deal with
credit problems.