Ebook > Sozialwissenschaft > Wirtschaft > Manfred Bruhn: Marketing (PDF)

Manfred Bruhn
Marketing
Grundlagen fur Studium und Praxis

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In der 4. Auflage wurden alle Kapitel überarbeitet und auf den neuesten Stand gebracht. Aktuelle Entwicklungen, wie z.B. Relationship Marketing, Multimedia-Kommunikation und Category Management, wurden integriert.

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Sprache Deutsch ● Format PDF ● ISBN 9783322948045 ● Verlag Gabler Verlag ● herunterladbar 3 mal ● Währung EUR ● ID 6374073 ● Kopierschutz Adobe DRM

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