James R. Flynn 
How To Improve Your Mind 
20 Keys to Unlock the Modern World

Become the master of your world

* Presents 20 key concepts, or keys, to aid critical thinking

* Authored by one of the world’s most eminent psychologists – and founder of the Flynn Effect

* Looks at topics such as Race and IQ, ‘good’ science and the current world economic crisis

* Written in a clear and lucid style, illustrated with many examples

Table of Content

List of Figures and Boxes ix

Acknowledgments x

1 Introduction: The Knowledge Trap 1

Part 1 Arguing about Right and Wrong 15

2 Logic and Moral Debate – Attacks on Blacks 17

3 Getting Rid of Tautologies – No Private Clubs 24

4 The Naturalistic Fallacy and Its Consequences – be
Judgmental 32

5 But that is Unnatural – Words Best Never Said 41

Part 2 The Truth about People 49

6 Random Sample – Quality Not Size 51

7 Intelligence Quotient – Hanging the Intellectually
Disabled 56

8 Intelligence Quotient – and the Black/White IQ Gap
62

9 Control Group – How Studying People Changes Them 69

10 The Sociologist ‘ s Fallacy – Ignoring the Real
World 75

Part 3 The Market and Its Church 85

11 Creating a Market – Not a Frankenstein 87

12 Market Forces – How they Take their Revenge 96

13 Market Worship – No Ritual Sacrifices 108

14 The Economic Collapse of 2008 117

15 What is to be Done? 130

Part 4 Enemies of Science 139

16 Reality – What Scientists Really Say About Science
141

17 History, Science, and Evolution – Only One Kind of Each
152

Part 5 Nations and their Goals 163

18 Understanding Nations – Understanding Anyone 165

19 Four Cases – Making Sense Out of Nonsense 173

20 Conclusion: Gene Debs University 183

Index 189

About the author

James R. Flynn is Professor Emeritus at the University of
Otago, New Zealand, where he was awarded an Honorary Doctorate and
its Gold Medal for Distinguished Career Research. He has been
profiled in Scientific American and named ‘Distinguished
Contributor’ by the International Society for Intelligence
Research. He is the author of What is Intelligence?
(2007).