is Professor of Tourism in the School of Tourism and Hospitality Management, Dokuz Eylul University, Turkey and currently affiliated as a Visiting Professor at The Hong Kong Polytechnic University Hong Kong. He holds both Master”s and Ph.D. degrees in tourism management. His research focuses on consumer behaviour, benchmarking, destination management and marketing, and Mediterranean tourism. He acts as the co-editor of Anatolia: An International Journal of Tourism and Hospitality Research.
52 Ebooks by Metin Kozak
Andrés Artal-Tur & Metin Kozak: Destination Competitiveness, the Environment and Sustainability
Destination competitiveness and sustainability are important issues for many stakeholders within the tourism industry. In recent years, destinations have faced some challenges with respect to …
EPUB
English
DRM
€64.99
Metin Kozak & Nazmi Kozak: Tourist Behaviour
Tourist Behaviour: International Perspectives provides a collection of all consumer-related topics from both theoretical and practical approaches to building and examining the theory of how consumers …
EPUB
English
DRM
€134.99
Andrés Artal-Tur & Metin Kozak: Trends in Tourist Behavior
This book examines both how tourist behavior is being shaped by the new tourism products and segments that are appearing on the European market and how the tourist experience influences post-trip …
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English
€171.19
Nazmi Kozak & Metin Kozak: Tourist Destination Management
This book provides a wide-ranging overview of the current state of tourist destination management and presents important recent research in the field. Contemporary theoretical and methodological …
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English
€213.99
Antónia Correia & Metin Kozak: Co-Creation and Well-Being in Tourism
This book offers a wealth of new views and interpretations of well-being in tourism, emphasizing the role that co-creation – the creation or enhancement of value through tourist engagement with …
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English
€149.79
Metin Kozak & Nazmi Kozak: Tourist Behavior
This book examines and analyzes tourism consumption and tourist experiences, employing a systematic and case study-driven perspective. Covering approaches with a wider geographical background, it con …
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English
€96.29
Luisa L.A Andreu & Juergen Gnoth: Advances in Tourism Destination Marketing
This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing. It explores how the various tourist destination systems …
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English
DRM
€106.90
Alain Decrop & Metin Kozak: Handbook of Tourist Behavior
In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. Choosing, …
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English
DRM
€87.26
Luisa L.A Andreu & Juergen Gnoth: Advances in Tourism Destination Marketing
This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing. It explores how the various tourist destination systems …
EPUB
English
DRM
€59.91
Luisa L.A Andreu & Juergen Gnoth: Advances in Tourism Destination Marketing
This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing. It explores how the various tourist destination systems …
PDF
English
DRM
€59.91
Alain Decrop & Metin Kozak: Handbook of Tourist Behavior
In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. Choosing, bu …
EPUB
DRM
€65.42
Alain Decrop & Metin Kozak: Handbook of Tourist Behavior
In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. Choosing, bu …
PDF
DRM
€65.42
Luisa Andreu & Metin Kozak: Progress in Tourism Marketing
The aim of this book are two-fold: (1) to evaluate the current progress of theoretical approaches to tourism marketing and (2) to show the ways to further develop the concept of tourism marketing for …
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English
DRM
€62.27
Luisa Andreu & Metin Kozak: Progress in Tourism Marketing
The aim of this book are two-fold: (1) to evaluate the current progress of theoretical approaches to tourism marketing and (2) to show the ways to further develop the concept of tourism marketing for …
PDF
English
DRM
€62.81
Seyhmus (Harrah College Of Hotel Admin, Las Vegas, NV, USA) Baloglu & Metin Kozak: Managing and Marketing Tourist Destinations
Destination marketing is more challenging than other goods and services. The basis of competitive advantage shifts from tourism resources only (destination marketing) to a location-based or city-wide …
EPUB
DRM
€60.38
Seyhmus (Harrah College Of Hotel Admin, Las Vegas, NV, USA) Baloglu & Metin Kozak: Managing and Marketing Tourist Destinations
Destination marketing is more challenging than other goods and services. The basis of competitive advantage shifts from tourism resources only (destination marketing) to a location-based or city-wide …
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DRM
€59.88
Metin Kozak & Nazmi Kozak: Destination Marketing
This book advances the current literature on destination marketing by using innovative up-to-date case studies from a wide geographical representation. The contributors examine new methods and …
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English
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€55.28
Metin Kozak & Nazmi Kozak: Destination Marketing
This book advances the current literature on destination marketing by using innovative up-to-date case studies from a wide geographical representation. The contributors examine new methods and …
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English
DRM
€54.72
Metin Kozak: Tourism Economics
This book examines tourism economics in detail, providing a range of specific case studies of tourism operations in various countries across the world. The contributors to this volume are from …
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DRM
€76.11
Metin Kozak: Tourism Development
Tourism has attracted increasing interest from not only scholars with a background in the subject, but also those studying in a number of other fields, given the growing relevance of areas such as …
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€76.30
Metin Kozak & Arch G. Woodside: Tourists’ Perceptions and Assessments
The volume advances theory on hospitality meanings from both conscious and unconscious processing of stimuli (sights, actions, consequences). It explains how seemingly trivial experiences can have …
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English
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€122.33
Metin Kozak & Arch G. Woodside: Tourists’ Behaviors and Evaluations
The authors propose that complexity theory holds great promise in improving understanding of guests’ evaluations of their service experiences. Volume 9 provides answers to the following and …
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English
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€122.55
Antonia Correia & Alan Fyall: Marketing Places and Spaces
Marketing Places and Spaces’ covers a broad range of issues that hospitality and tourism executives will benefit from addressing, but frequently forget to do so. To provide an indication of the broad …
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English
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€125.97
Metin Kozak & Nazmi Kozak: Tourism and Hospitality Management
The book aims to address topics such as tourism education and its development in the latter part of the twentieth century, taking "tourism" to be a broader field than …
EPUB
English
DRM
€127.04
Antonia Correia & Metin Kozak: Experiencing Persian Heritage
Tourism is seen as a way of promoting a nation’s history or heritage. This is especially resonant for countries such as Iran which is home to one of the world’s oldest continuous major civilizations, …
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English
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€125.63
Antonia Correia & Metin Kozak: Experiencing Persian Heritage
Tourism is seen as a way of promoting a nation’s history or heritage. This is especially resonant for countries such as Iran which is home to one of the world’s oldest continuous major civilizations, …
EPUB
English
DRM
€124.73
Metin Kozak & Nazmi Kozak: Sustainability of Tourism
The subject of sustainability has become central to the discussion of how to succeed in the stable development of the tourism industry, due to the uncontrollable nature of supply and demand over the …
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DRM
€80.74
Luisa Andreu & Juergen Gnoth: Tourism Marketing
Tourism Marketing: On Both Sides of the Counter is the fourth successful publication by the team that runs the bi-annual Advances in Tourism Marketing Conference, following its foundation by Prof. …
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€80.42
Metin Kozak: Aspects of Tourist Behavior
As in other fields of research, the behaviour of consumers has also received a great deal of attention in tourism research over the past few decades due to its growing importance in the efficient …
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€80.42
Metin Kozak: Tourism Research
Compiled from research papers presented at the 2nd Interdisciplinary Tourism Research Conference, Fethiye, Turkey, held in April 2012, this book brings us all those papers related to varying fields …
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DRM
€89.08
Luisa Andreu & Alan Fyall: Marketing Innovations for Sustainable Destinations
The combined forces of growing competition, changing patterns of consumption, environmental factors and slowing economic growth mean that the next decade will provide a challenging environment for …
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English
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€130.88
Antonia Correia & Alan Fyall: Experiential Consumption and Marketing in Tourism within a Cross-Cultural Context
Culture is the entangling web of symbols, sounds, rituals, rites and practices by which we become persons and by which we can grow. Culture is often the reason for travel, and both bargain and …
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English
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€47.26
Andres (Technical University of Cartagena, Spain) Artal-Tur & Metin (Dokuz Eylul University, Turkey) Kozak: Destination Competitiveness, the Environment and Sustainability : Challenges and Cases
Destination competitiveness and sustainability are important issues for many stakeholders within the tourism industry. In recent years, destinations have faced some challenges with respect to …
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English
DRM
€59.34
Andres Artal-Tur & Metin Kozak: Culture and Cultures in Tourism
According to the World Tourism Organization (UNWTO), international tourists engaging in cultural activities accounted for more than 500 million of international tourist numbers in 2017. City tourism …
EPUB
English
DRM
€50.27
Metin (Dokuz Eylul University, Turkey) Kozak & Nazmi (Anadolu University, Turkey) Kozak: Tourist Behaviour : An International Perspective
Tourist Behaviour: International Perspectives provides a collection of all consumer-related topics from both theoretical and practical approaches to building and examining the theory of how consumers …
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English
DRM
€118.38
Andres Artal-Tur & Metin Kozak: Culture and Cultures in Tourism
According to the World Tourism Organization (UNWTO), international tourists engaging in cultural activities accounted for more than 500 million of international tourist numbers in 2017. City tourism …
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English
DRM
€50.29
Gurhan (Dokuz Eylul University, Turkey) Aktas & Metin (Kadir Has University, Turkey) Kozak: International Case Studies in Tourism Marketing
This international case study book provides 27 expertly curated case studies on the topic of tourism marketing, each with detailed implementation instructions for the instructor in order to maximise …
PDF
DRM
€50.09
Gurhan (Dokuz Eylul University, Turkey) Aktas & Metin (Kadir Has University, Turkey) Kozak: International Case Studies in Tourism Marketing
This international case study book provides 27 expertly curated case studies on the topic of tourism marketing, each with detailed implementation instructions for the instructor in order to maximise …
EPUB
DRM
€50.25
Metin Kozak & Jun Wen: Chinese Outbound Tourist Behaviour
Assuming an international perspective, Chinese Tourist Outbound Behaviour presents an insightful exploration of the evolution of China’s tourism market, explores Chinese tourists’ behaviour, and …
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English
DRM
€49.81
Metin Kozak & Jun Wen: Chinese Outbound Tourist Behaviour
Assuming an international perspective, Chinese Tourist Outbound Behaviour presents an insightful exploration of the evolution of China’s tourism market, explores Chinese tourists’ behaviour, and …
EPUB
English
DRM
€49.81
Antonia Correia & Alain Decrop: Sustainable and Collaborative Tourism in a Digital World
This book features a selection of the best papers presented during the 8th ATMC (Advances in Tourism Marketing Conference) of 2019. With contributions from internationally regarded academic experts, …
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English
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€47.33
Metin Kozak & Robin Nunkoo: Handbook on Tourism, Public Health and Wellbeing
…
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English
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€59.85
Metin Kozak & Nazmi Kozak: Early Framers of Tourism Knowledge, Volume I
This book emphasises the work, the remarkable contributions, and the lifetime achievements of internationally respected scholars who have made lifelong contribution to advancing tourism studies and …
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English
DRM
€62.52
Metin Kozak & Nazmi Kozak: Early Framers of Tourism Knowledge, Volume I
This book emphasises the work, the remarkable contributions, and the lifetime achievements of internationally respected scholars who have made lifelong contribution to advancing tourism studies and …
EPUB
English
DRM
€62.84
Metin Kozak & Nazmi Kozak: Early Framers of Tourism Knowledge, Volume II
This book emphasises the work, the remarkable contributions, and the lifetime achievements of internationally respected scholars who have made lifelong contribution to advancing tourism studies and …
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English
DRM
€62.20
Metin Kozak & Nazmi Kozak: Early Framers of Tourism Knowledge, Volume II
This book emphasises the work, the remarkable contributions, and the lifetime achievements of internationally respected scholars who have made lifelong contribution to advancing tourism studies and …
EPUB
English
DRM
€62.19
Metin Kozak & Nazmi Kozak: Early Framers of Tourism Knowledge, Volume III
This book emphasises the work, the remarkable contributions, and the lifetime achievements of internationally respected scholars who have made lifelong contribution to advancing tourism studies and …
PDF
English
DRM
€62.52
Metin Kozak & Nazmi Kozak: Early Framers of Tourism Knowledge, Volume III
This book emphasises the work, the remarkable contributions, and the lifetime achievements of internationally respected scholars who have made lifelong contribution to advancing tourism studies and …
EPUB
English
DRM
€62.13
Metin Kozak & Nazmi Kozak: Directory of Scholarly Journals in Turkey
Scholarly journals are the capillaries of the scientific world, ensuring the circulation of knowledge. Moreover, scholarly journals guide and indicate the scientific development in an academic field …
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DRM
€128.80
Gurhan Aktas & Metin Kozak: International Case Studies in Event Management
This international case study book provides 27 expertly curated case studies on the topic of events management, each with detailed implementation instructions for the instructor in order to maximise …
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English
DRM
€40.57
Gurhan Aktas & Metin Kozak: International Case Studies in Event Management
This international case study book provides 27 expertly curated case studies on the topic of events management, each with detailed implementation instructions for the instructor in order to maximise …
EPUB
English
DRM
€40.56
