Pierre McDonagh, BSocSc, MBA, PhD, is Professor of Marketing at the University of Bath, England. He has worked at Universities in Ireland, Scotland, Wales, England, and the United States. Pierre”s research primarily focuses on the (im)possibility of sustainability within the prevailing order and oppositional counter culture.
3 Ebooks by Pierre McDonagh
Pierre McDonagh & Fiona Murphy: Envisioning Sustainabilities
This volume is a collection of essays considering the relationship between the social sciences and sustainability studies. Contributions are drawn from a range of disciplines, such as sociology, …
PDF
DRM
€96.05
Tim Hill & Pierre McDonagh: Dark Side of Marketing Communications
What fuels capitalism and what stops it from collapsing? Does marketing communications support and sustain the economic and political status quo?This book is not about describing the ways in which …
EPUB
English
DRM
€46.11
Tim Hill & Pierre McDonagh: Dark Side of Marketing Communications
What fuels capitalism and what stops it from collapsing? Does marketing communications support and sustain the economic and political status quo?This book is not about describing the ways in which …
PDF
English
DRM
€46.26
