Writing Skills for Public Relations is filled with helpful pointers and useful examples for public relations practitioners at all levels who need to make the best use of written communication. Covering both style and presentation, it addresses the dos and don”ts of English grammar, including jargon and clichés, as well as important legal considerations. Along with guidance on editing, policing house style, writing for the press, public speaking, pronunciation and good text design and layout, this fifth edition provides valuable advice on writing for online and social media. This is an essential hands-on practical guide for anyone earning a living through the written or spoken word.
Format EPUB ● Pagini 280 ● ISBN 9780749465445 ● Editura Kogan Page ● Publicat 2012 ● Descărcabil 6 ori ● Valută EUR ● ID 2536538 ● Protecție împotriva copiilor Adobe DRM
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