Robert E. Quinn 
Deep Change 
Discovering the Leader Within

Don’t let your company kill you!

Open this book at your own risk. It contains ideas that may lead to a profound self-awakening. An introspective journey for those in the trenches of today’s modern organizations, Deep Change is a survival manual for finding our own internal leadership power. By helping us learn new ways of thinking and behaving, it shows how we can transform ourselves from victims to powerful agents of change. And for anyone who yearns to be an internally driven leader, to motivate the people around them, and return to a satisfying work life, Deep Change holds the key.

Table of Content

Preface

Part One: Deep Change or Slow Death

1. Walking Naked into the Land of Uncertainty

2. Confronting the Deep Change or Slow Death Dilemma

Part Two: Personal Change

3. The Fear of Change

4. The Heroic Journey

5. Finding Vitality

6. Breaking the Logic of Task Pursuit

7. A New Perspective

8. Confronting the Integrity Gap

9. Build the Bridge as You Walk on It

Part Three: Changing the Organization

10. Denying the Need for Change

11. Finding the Source of the Trouble

12. When Success Is the Engine of Failure

13. The Tyranny of Competence

14. The Internally Driven Leader

Part Four: Vision, Risk, and the Creation of Excellence

15. Overcoming Resistance

16. From Manager to Leader

17. Why Risk is Necessary

18. The Transformational Cycle

19. Excellence is a Form of Deviance

20. Confronting the Undiscussable

21. A Vision from Within

22. The Power of One

23. The Power of Many

About the author

ROBERT E. QUINN, author of Beyond Rational Management (Jossey-Bass, 1991) and Becoming a Master Manager (2nd edition, 1996), helps business and government leaders understand and manage organizational life through his teaching, consulting, books, and numerous published articles. He holds the Margaret Elliot Tracy Collegiate Professorship of organizational behavior and human resource management at the Graduate School of Business, University of Michigan, Ann Arbor.