Yunah Lee & Megha Rajguru 
Design and Modernity in Asia 
National Identity and Transnational Exchange 1945-1990

This new edited volume of critical essays examines designs for modern living in Asia between 1945 and 1990. Focusing particularly on the post-World War II and postcolonial years, this book advances multidisciplinary knowledge on approaches to and designs for modern living. Developed from extensive primary research and case studies, each essay illuminates commonalities and particularities of the trajectories of Modernism and notions of modernity, their translation and manifestation in life across Asia through design.



Authors address everyday negotiations and experiences of being modern by studying exhibitions, architecture, modern interiors, printed ephemera, literary discourses, healthy living movements and transnational networks of modern designers. They examine processes of exchange between people, institutions and with governments, in and across Asia, as well as with the USA and countries in Western Europe. This book highlights the ways in which the production and discourses of modern design were underscored by economic advancement and modernization processes, and fuelled by aesthetic debates on modern design. Critically exploring design for modern living in Asia, this book offers fresh perspectives on Modernism to students and scholars.