Prof. Dr. Mario Glowik (Berlin School of Economics and Law); Prof. Dr. Slawomir Smyczek (Univ. of Economics, Katowice, Poland)
12 Ebooks von Mario Glowik
Mario Glowik: Global Strategy in the Service Industries
Global service-based firms are often ‚born global, ‚ and these organizations have developed integrated global strategies based on industry relationships, in order to thrive in new environments. …
EPUB
Englisch
DRM
€62.63
Mario Glowik: Global Strategy in the Service Industries
Global service-based firms are often ‚born global, ‚ and these organizations have developed integrated global strategies based on industry relationships, in order to thrive in new environments. …
PDF
Englisch
DRM
€61.86
Sarah Maria (Free University Berlin, Germany) Bruhs & Mario (Berlin School of Economics, Germany) Glowik: Business-to-Business
Contemporary business-to-business (B2B) industries consist of networks of customers, competitors and other stakeholders. Firms which manage their relationships with these important stakeholders are m …
EPUB
DRM
€73.48
Sarah Maria (Free University Berlin, Germany) Bruhs & Mario (Berlin School of Economics, Germany) Glowik: Business-to-Business
Contemporary business-to-business (B2B) industries consist of networks of customers, competitors and other stakeholders. Firms which manage their relationships with these important stakeholders are m …
PDF
DRM
€73.55
Mario Glowik & Slawomir Smyczek: Healthcare
Emerging challenges related to socio-demographics and economics require new approaches for academics, politicians, hospital management, clinical staff, public institutions, and firms doing business i …
PDF
DRM
€172.09
Mario Glowik & Slawomir Smyczek: Healthcare
Emerging challenges related to socio-demographics and economics require new approaches for academics, politicians, hospital management, clinical staff, public institutions, and firms doing business i …
EPUB
Englisch
DRM
€129.95
Mario Glowik: Market Entry Strategies
This textbook discusses the most important theories of internationalization, including Product Life-Cycle, Internalization, Location, Eclectic Paradigm, Uppsala, Network, and International New Ventur …
PDF
DRM
€52.25
Mario Glowik: Market Entry Strategies
This textbook discusses the most important theories of internationalization, including Product Life-Cycle, Internalization, Location, Eclectic Paradigm, Uppsala, Network, and International New Ventur …
EPUB
Englisch
DRM
€37.95
Mario Glowik: Market Entry Strategies
Im ersten Teil des Buches werden einschlägige Internationalisierungstheorien vorgestellt. Neben traditionellen Konzepten der Internationalisierung (z.B. Produktlebenszyklusansatz von Vernon, Uppsala …
PDF
Englisch
DRM
€37.95
Mario Glowik & Slawomir Smyczek: International Marketing Management
In recent decades, against the background of integrated global trade patterns, the complexity of international marketing and management has increased enormously. Accordingly, the momentum of business …
PDF
Englisch
DRM
€42.95
Mario Glowik: Market Entry Strategies
This entirely revised and updated third edition of Market Entry Strategies continues to combine the profound explanation of internationalization theories and concepts with real-life firm cases. Revie …
EPUB
Englisch
DRM
€44.95
Mario Glowik: Market Entry Strategies
This entirely revised and updated third edition of Market Entry Strategies continues to combine the profound explanation of internationalization theories and concepts with real-life firm cases. …
PDF
Englisch
DRM
€49.09
