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Summary: Payback 
Review and Analysis of Andrew and Sirkin’s Book

The must-read summary of James Andrew and Harold Sirkin’s book: ‘Payback: Reaping the Rewards of Innovation’.
This complete summary of the ideas from James Andrew and Harold Sirkin’s book ‘Payback’ asks an important question: ‘How can you generate a better return on any and all of your investments in innovation?’. In their book, the authors demonstrate that, rather than being a hit-and-miss affair, innovation can actually generate consistent and healthy returns. This summary explains how you can do this using a 3-step process for innovation.




Added-value of this summary:
• Save time

• Understand key concepts

• Expand your knowledge




To learn more, read ‘Payback’ and gain a valuable insight into how to refine your innovation process.