Christopher Rice & Fraser Marlow 
The Engagement Equation 
Leadership Strategies for an Inspired Workforce

Create a culture of engagement and build high-performance
culture

The Engagement Equation explains the drivers of employee
engagement, and how you can use improved engagement to execute
strategy, reduce costs, and meet your organizational goals. This
book describes a unique engagement model that focuses on
individuals’ contribution to a company’s success and personal
satisfaction in their roles. Aligning employees’ values, goals, and
aspirations with those of the organization is the best method for
achieving the sustainable employee engagement. The Engagement
Equation is designed to provide a framework that will help you
move the needle on engagement.

* Explains how to plan and execute a sustainable
organization-wide engagement initiative

* Shows how to avoid the engagement survey analysis-paralysis
trap

* Shares ways to align employee contribution with strategy

* Encourages leaders to pay attention to and better understand
your organizational culture, and much more

Ultimately, it’s the daily dynamics at play in your team, your
division, and your organization that matter most.

Tabla de materias

Preface: Standing on the Shoulders of Giants–The Legacy of Buck Blessing and Tod White v

Acknowledgments vii

Introduction ix

Chapter 1 What Is Engagement Anyway? 1

Chapter 2 The Five Levels of Engagement 21

Chapter 3 Global Insights and Macro Trends 39

Chapter 4 Shared Accountability and Daily Priority 63

Chapter 5 A Dead Battery Can’t Jump-Start Another 91

Chapter 6 Culture 103

Chapter 7 Seems Kind of Obvious: Align Your Employees! 139

Chapter 8 Dialogue and Empowerment Trump Action Planning 159

Chapter 9 Career Development 183

Chapter 10 Measuring ROI 211

Chapter 11 The Good, the Bad, and the Ugly of Engagement Surveys 229

Chapter 12 Final Considerations 251

Appendix 269
Interviews and Contributors 285
Endnotes 291
Index 299

Sobre el autor

CHRISTOPHER RICE is the President and CEO of global consulting firm Blessing White, which helps create high-performance cultures that drive results and reinforce organizational values. Recognized in each of the last two years as a ‘Top 100’ thought leader by Leadership Excellence, Chris’s expertise is regularly featured in business and human capital media.

FRASER MARLOW is the Vice President of Marketing & Research at Blessing White. He leads the team that conducts and publishes regular research on workplace issues.

MARY ANN MASARECH is the employee engagement practice leader at Blessing White. She translates research insights into pragmatic development tools and content that are currently in use at hundreds of organizations worldwide.