Georgia Stone & Matthew Kerry 
Your Career in the Media & Creative Industries 
Building Employability Skills

Employability is at the front of all our minds when studying for a degree, but it can be hard to find resources that offer thorough guidance in finding placements and job opportunities.  This textbook offers you a step-by-step guide to careers in the media industry.  Drawing on their own extensive teaching experience, the authors ask you questions in every chapter to help you practise your critical thinking skills.  They offer specific exercises to help you develop a portfolio, CV, social media profiles and interview skills. This up-to-date resource will equip you to discover and secure your dream creative job.  Packed with exclusive insights in ′Student Voices′ and ′Hear From the Experts′ sections, this book contains tips from those at every stage of their career.



This book is written to complement employability and work placement modules across a whole range of media and communication degrees, but it′s also for any undergraduate student looking to work in the media and creative industries. It covers every stage of the job-seeking process, starting with guidance for identifying potential employment sectors and incorporating insights into what employers are looking for from you.  This key text will leave you feeling career-ready by informing you about the world of opportunities in the media and creative industries. By the end of the book, you will have practised writing a cover letter and delivering an ′elevator pitch′, allowing you to feel confident as you take the next steps beyond university.  Spanning topical issues, from working from home and freelancing to advice on avoiding burnout, this introduction to your media career is both current and comprehensive.

Tabla de materias

Chapter 1: MEDIA DEGREES AND CAREER SKILLS, QUALITIES AND ATTRIBUTES

Thinking about your degree course in the context of your career

Chapter 2: EXPLORING THE MEDIA AND CREATIVE INDUSTRIES

Identifying potential employment sectors

Chapter 3: ANALYSING YOUR SKILLS AND QUALITIES

Identifying what employers are looking for

Chapter 4: EXPLORING POTENTIAL CAREER AREAS

Researching career case studies

Chapter 5: WORKING FOR YOURSELF

Considering entrepreneurship, freelancing and self-employment

Chapter 6: DEFINING WORK EXPERIENCE

Finding the right placement for you

Chapter 7: DEVELOPING MATERIALS FOR WORK EXPERIENCE

Preparing your CV, cover letter and making applications

Chapter 8: BUILDING YOUR BRAND FOR WORK EXPERIENCE

Managing your digital footprint

Chapter 9: SECURING YOUR PLACEMENT

Applying and interviewing for work experience

Chapter 10: PREPARING FOR YOUR WORK EXPERIENCE

Making the transition from student to professional

Chapter 11: GETTING THE BEST OUT OF YOUR WORK EXPERIENCE

Modelling professional behaviours in the workplace

Chapter 12: REFLECTING ON WORK EXPERIENCE

Debriefing and critical reflection

Chapter 13: PREPARING FOR GRADUATION

Setting out your career plan

Sobre el autor

Matthew Kerry is a lecturer and Course Leader in Media Production at Nottingham Trent University.