Orison Swett Marden & Orison Swett Marden 
How to Sell Without Selling 

To understand advertising, you need to understand salesmanship- as it was defined by John E. Kennedy in the early 1900’s, "Advertising is Salesmanship in Print."Salesmanship is perfecting human relations. The salespersonis achieving their own goals by helping a prospect get what theywant and need. You improve your own life by helping another improvetheirs. Simple.This is what makes any salesperson stand out among the crowd ofmarketers who try to take advantage of perceived weaknesses in thecustomer, using high-pressure tactics to confuse and deceive them.When you know how to sell, you know how to market, you know howto improve your life by improving other’s lives.That is the secret to success in this life – hidden in plain site.Learn the techniques which will bring you anything and everythingyou could possibly need or want.Get Your Copy Today!