Assunta Camilo 
Packaging Around de World 
Packaging and Design A Story Around the World

BOOK ONE

I have traveled around the world. I have visited and revisited more than eighty countries. With each trip, a discovery about the history and culture of a people through packaging. This narrative is unveiled in detail through photographs, typographies, illustrations, characters, materials, colors and formats. The wealth of a people is packed in shelves within reach of consumers.

The idea behind the books is to provide this journey through the culture of the world, transporting readers to the history of various countries from the perspective of packaging.

The first book in this collection brings packages from Brazil, divided into its five regions: Southeast, South, Northeast, Midwest and North. It also features packages from seven Western European countries: Germany, Denmark, Spain, France, The Netherlands, Norway and Sweden.

Assunta Napolitano Camilo
Director of FUTUREPACK

Jadual kandungan

BRAZIL
SOUTHEAST REGION
SOUTH REGION
NORTHEAST REGION
NORTH REGION
GERMANY
DENMARK
SPAIN
FRANCE
NETHERLANDS
NORWAY
SWEDEN

Mengenai Pengarang

ASSUNTA NAPOLITANO CAMILO

Author of this book and director of the collection Better Packaging Better World

Mechanical engineer from the São Paulo University (USP) Polytechnic School, in Brazil, with specialization in Industrial Administration from FCAV/USP and in Marketing from ESPM and Business School. Additionally, she attended other courses in the packaging area in Brazil and abroad and in addition to internships in Germany and in the United States. She has over 40 years of experience in the packaging market, with expertise in the areas of development, strategic planning, and business management, in companies such as Cyklop, Dixie Toga, Tetra Pak, and Ripasa. Also, as a writer and international speaker, she has covered themes such as packaging, trends and innovation, sustainability, among others. She has participated in major national and international events and fairs such as Inter Pack, K, Emballage, Chinaplas, Canton Fair, Tokyo Pack, Envase, Anuga, Drupa, Pack Expo, Drinktec, SIAL, ISM, Ambalaj, and Andina.

She won several national and international awards, including Professional of the Year, in 2011, and the 2013 Embanews Brazilian Packaging Award. Besides the WPO Awards from World Packaging Organization in 2014 and 2016.

Currently, she is the Director of Future Pack and of the Instituto de Embalagens (Packaging Institute).

Future Pack

Future Pack is a packaging consulting company, which has been working for 25 years in the development of new markets, trends and innovation research, extensive or restricted research, strategic planning, as well as packaging development.

It continuously invests in research, and participation in the main congresses and national and international fairs of the sector. In addition, its team constantly visits various points of sale around the world to be always up to date with the latest data available about packaging.

Through its active and global relationship with the global industry, associations, and technology centers, Future Pack offers its customers the best solutions in design, materials, technology, applications, and combinations to make their projects viable.

It also conducts studies, surveys, and strategies to support the entire packaging production sector, including conversion, processing and printing companies, raw material producers, machinery manufacturers, as well as end-users, so that all links in this chain are more competitive in their business.

It serves brand owners that understand the importance of their positioning and the economic relevance that the correct insertion in the market can generate for their business and that, therefore, seek strategy specialists who know the industry to develop concepts for their packaging.

For its clients in the most different segments and categories of the packaging sector, Future Pack offers from strategic planning to the presentation of the final solution to be released to the market.