Adhering to certain layout and grids standards and principles is important for any job from brochures, to annual reports, to posters, to websites, to publications. However, knowing how to bend the rules and make certain grids work for the job at hand takes skill.
This book outlines and demonstrates basic layout/grid guidelines and rules through 100 entries including choosing a typeface, striving for rhythm and balance with type, combining typefaces, using special characters and kerning and legibility. These essentials of grid design are critical to the success of any job.
Mengenai Pengarang
Beth Tondreau is the founder and principal of BTD, a small design firm that works with publishers to design books and book jackets and small businesses to develop their identities. She currently teaches in the Communication Design Department of New York City College of Technology in New York. Tondreau has been involved as a mentor in the AIGA/NY Mentoring Program and has served on the board of directors of AIGA/NYC.
Bahasa Inggeris ● Format EPUB ● Halaman-halaman 208 ● ISBN 9781616736132 ● Saiz fail 46.9 MB ● Penerbit Rockport Publishers ● Negara US ● Diterbitkan 2009 ● Muat turun 24 bulan ● Mata wang EUR ● ID 5955817 ● Salin perlindungan Adobe DRM
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