Kenneth L. Fisher & Lara W. Hoffmans 
How to Smell a Rat 
The Five Signs of Financial Fraud

A timely guide to uncovering financial fraud

2008 and 2009 will be remembered for bear markets, a global
credit crunch, and some of the largest investment scams ever. But
these scams are nothing new, they’ve been repeated throughout
history, and there will certainly be more to come. But the good
news is fraudsters often follow the same basic playbook. Learn the
playbook, and know how to ask the right questions, and financial
fraud can be easy to detect and simple to avoid.

In How to Smell a Rat, trusted financial expert Ken
Fisher provides you with an inside’s view on how to spot financial
disasters before you become a part of them. Filled with
in-depth insights and practical advice, this reliable resource
takes an engaging look at recent and historic examples of
fraudsters, how they operated, and how they can be easily avoided.
Fisher also shows you the quick, identifiable features of financial
frauds and arms you with the questions to ask when assessing a
money manager.

* Prepares you to identify and avoid financials cams that could
instantly destroy your wealth

* Contains examples that highlight how financial frauds are
committed

* Provides questions everyone should ask before entering any
investment endeavor

With How to Smell a Rat as your guide, you’ll learn how
to protect your interests and assets from unnecessary losses.

Inhoudsopgave

Acknowledgments.

Introduction.

Chapter 1: Good Fences Make Good Neighbors.

Chapter 2: Too Good to Be True Usually Is.

Chapter 3: Don’t Be Blinded by Flashy Tactics.

Chapter 4: Exclusivity, Marble, and Other Things That Don’t
Matter.

Chapter 5: Due Diligence Is Your Job, No One Else’s.

Chapter 6: A Financial Fraud-Free Future.

Appendix A: Asset Allocation–Risk & Reward.

Appendix B: Same But Different–Accounting Fraud.

Appendix C: Minds That Made the Market.

Notes.

Index.

About the Authors.

Over de auteur

KEN FISHER is best known for his prestigious ‘Portfolio
Strategy’ column in Forbes magazine, where his
twenty-five-year tenure of high-profile calls makes him the fourth
longest-running columnist in Forbes’s ninety-plus-year
history. Ken is the founder, Chairman, and CEO of Fisher
Investments, an independent global money management firm. He is on
Investment Advisor magazine’s prestigious IA-25 list of the
industry’s most influential people; is the award-winning author of
numerous scholarly articles; and has published five previous books,
including the New York Times bestsellers The Only Three
Questions That Count and The Ten Roads to Riches, also
published by Wiley.

LARA HOFFMANS is a content manager at Fisher Investments,
a contributing editor to Fisher Investments Market Minder, and
coauthor of the bestsellers The Only Three Questions That
Count and The Ten Roads to Riches.