The go-to guide for graphic designers who want to run their own shop and improve their bottom line.
First published in 2001,The Creative Business Guide to Running a Graphic Design Business set long-needed standards as the first comprehensive management manual for the graphic design industry. Now brought up-to-date, it describes current, best-practice procedures for firms of all sizes operating in an industry that is both fast-evolving and increasingly competitive.
Sobre o autor
Cameron S. Foote is the president of Creative Business, a Boston-based business-information resource for the design community. He is the author of The Business Side of Creativity, The Creative Business Guide to Running a Graphic Design Business and The Creative Business Guide to Marketing.
Língua Inglês ● Formato EPUB ● Páginas 416 ● ISBN 9780393733297 ● Tamanho do arquivo 1.1 MB ● Editora W. W. Norton & Company ● País US ● Publicado 2010 ● Carregável 24 meses ● Moeda EUR ● ID 7469449 ● Proteção contra cópia Adobe DRM
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