Elizabeth Hawes 
Fashion Is Spinach 

Whilst the greatest effort has been made to ensure the quality of this text, due to the historical nature of this content, in some rare cases there may be minor issues with legibility. Lanvin and Chanel, Hawes and Valentina, are funda mentally occupied with selling style. The manufacturer and the department store are primarily occupied with selling fashion. I don’t know when the word fashion came into being, but it was an evil day. For thousands of years people got along with something called style and maybe, in another thousand, we’ll go back to it. Style is that thing which, being looked back upon after a century, gives you the fundamental feeling of a certain period in history. Style in Greece in 2000 bc. Was delicate outdoor architecture and the clothes which went with it. Style in the Renaissance was an elaborately carved stone cathedral and rich velvet, gold trimmed robes. Style doesn’t change every month or every year. It only changes as often as there is a real change in the point of view and lives of the people for whom it is produced. Style in 1937 may give you a functional house and comfortable clothes to wear in it. Style doesn’t give a whoop whether your comfortable clothes are red or yellow or blue, or whether your bag matches your shoes. Style gives you shorts for tennis because they are practical. Style takes away the wasp-waisted corset when women get free and active.