Dennis A White 
Good, the Bad, and the Obvious 

"In our rush to employ technology and "systems" to guide us in our organizational travels, we have lost sight of what should be our primary navigational tool – obviousness…" -The Author In this book you’ll learn:- How a short story written in a popular magazine more than 100 years ago can benefit you and your organization today.- The difference between Innovation and Creativity, and why one is the greatest key to organizational success.- Why failure to identify and execute certain tasks may be dooming your organization.- The leadership failure that is the Achilles’ heel of most contemporary organizations.- How simple solutions are the best approach to complex problems.