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Enes Emre BaAYar & Aysel ErciAY
Virtual World and Marketing

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Copertina de Enes Emre BaAYar & Aysel ErciAY: Virtual World and Marketing (PDF)

This collection of essays is dedicated to reviewing, exploring, and reporting state-of-the-art virtual world and marketing issues in the broadest sense. It provides a readable, non-technical publication which offers a comprehensive presentation of marketing issues, trends, data, and likely developments in the virtual world. Readers will learn about analysis of the virtual ego, services, the concept of ethics, and virtual experiential marketing, among other pressing topics.

€112.09

Format PDF ● Pagini 251 ● ISBN 9781527515512 ● Editor Enes Emre BaAYar & Aysel ErciAY ● Editura Cambridge Scholars Publishing ● Publicat 2018 ● Descărcabil 3 ori ● Valută EUR ● ID 6449331 ● Protecție împotriva copiilor Adobe DRM

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