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Margo Anderson & Lowell R. Jacobsen 
Profiles in Small Business 
A Competitive Strategy Approach

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Copertina de Margo Anderson & Lowell R. Jacobsen: Profiles in Small Business (PDF)
A new analytical approach to small firms’ cases, which * Uses rich primary source data on modern small businesses * Combines business strategy and industrial organization * Presents detailed Profiles on diverse small businesses * Shows how successful small businesses achieve competitive advantage * Considers both extended rivalry and financial structure * Shows how to `ground’ small business theory in reality Profiles in Small Businesses has a companion volume Small Business Enterprise by Gavin Reid (also published by Routledge, Hb: 0-415-05681-0: GBP45.00) which contains a full analysis (ranging from econometrics to the ethics of competition) of the larger sample of small businesses from which the Profiles are drawn.
€31.49
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Limba Engleză ● Format PDF ● Pagini 226 ● ISBN 9781134961498 ● Editura Taylor and Francis ● Publicat 2002 ● Descărcabil 3 ori ● Valută EUR ● ID 4218492 ● Protecție împotriva copiilor Adobe DRM
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