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Stephen Ward
Selling Places
The Marketing and Promotion of Towns and Cities 1850-2000

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Selling Places explores the fascinating development of the place marketing and promotion over the last 150 years, drawing on examples from Northern America, Britain and continental Europe. The processes involved and the promotional imagery employed are meticulously presented and richly illustrated.

€49.99

Limba Engleză ● Format PDF ● Pagini 288 ● ISBN 9780203976746 ● Editura Taylor and Francis ● Publicat 1998 ● Descărcabil 6 ori ● Valută EUR ● ID 2302887 ● Protecție împotriva copiilor Adobe DRM

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