Gayle C. Avery 
Sufficiency Thinking 
Thailand’s gift to an unsustainable world

Our world is under pressure, with growing inequalities in wealth and access to food and clean water. We depend too heavily on polluting fuels and diminishing natural resources. Traditional cultural practices are being swamped by global popular culture.The Thai model of sufficiency thinking aims to transform the mindset of a whole population to achieve the seemingly impossible: enriching everyone’s lives in a truly sustainable way.Innovative management practices developed by King Bhumibol Adulyadej of Thailand have been applied across Thailand in agriculture, education, business, government and community organisations for over two decades.In this book, chapters written by eminent Thai scholars explain sufficiency thinking and review its implementation in different sectors including community development, business, agriculture, health care, schools, and even in prisons.Is Thailand unique in having discovered the holy grail of a more responsible form of capitalism? No, it is not, but it is the first country whose government has adopted this kind of thinking as national policy.’…we obviously need to revise dramatically our thinking about the outlines of a just economy and a decent society in which everyone can lead dignified lives. Sufficiency Thinking provides creative approaches to this quandary and this important volume is a brilliant addition to the growing literature critical of mainstream business-as-usual ideology.’ — John Komlos, Professor Emeritus, University of Munich