Anyone Can Do It chronicles the start and evolution of a successful
business dream. Beginning with the Hashemi siblings’ first
conversations (when the seed of the idea was planted) it follows
the progress of Coffee Republic from business plan to the present
day. Coffee Republic is now worth around £50m with 90 outlets
around the UK.
This is a start-up business book for real people. Sahar and
Bobby take the reader step by step through every aspect of starting
and growing a business from asking ‘why?’ and writing the plan to
hiring staff and letting go. The book is illustrated throughout
with inspirational anecdotes from their own experience. It is a
very personal story of dreaming, acting and succeeding offering a
myriad of lessons for aspiring entrepreneurs and blowing apart the
myth that only ‘special’ people start successful businesses.
business dream. Beginning with the Hashemi siblings’ first
conversations (when the seed of the idea was planted) it follows
the progress of Coffee Republic from business plan to the present
day. Coffee Republic is now worth around £50m with 90 outlets
around the UK.
This is a start-up business book for real people. Sahar and
Bobby take the reader step by step through every aspect of starting
and growing a business from asking ‘why?’ and writing the plan to
hiring staff and letting go. The book is illustrated throughout
with inspirational anecdotes from their own experience. It is a
very personal story of dreaming, acting and succeeding offering a
myriad of lessons for aspiring entrepreneurs and blowing apart the
myth that only ‘special’ people start successful businesses.
€9.99
Содержание
ACKNOWLEDGEMENTS.PREFACE.
CHAPTER ONE: CAN ANYONE BE AN ENTREPRENEUR?
TO BE OR NOT TO BE AN ENTRPRENEUR.
CHAPTER TWO: THE IDEA CHAPTER.
DO YOU HAVE A LIGHT BULB, OR DO YOU NEED TO FIND ONE?
CHAPTER THREE: MARKET RESEARCH.
CHAPTER FOUR: WRITING THE BUSINESS PLAN.
CHAPTER FIVE: RAISING MONEY FOR YOUR IDEA.
CHAPTER SIX: IMPLEMENTATION.
CHAPTER SEVEN: BEING IN BUSINESS.
IF YOU BUILD IT, WILL THEY COME?
CHAPTER EIGHT: GROWING.
FROM BIRTH TO MATURITY.
ROLADEX.
INDEX.
Об авторе
Sahar and Bobby Hashemi are the sister and brother team who built Coffee Republic, the UK’s original high street coffee chain. Giving up highly paid professional jobs, she a lawyer in London and he an investment banker in New York, they staked everything on a dream — to create the best coffee chain in Britain. Eight years later they are two of the most successful and high profile entrepreneurs.
язык английский ● Формат PDF ● страницы 218 ● ISBN 9781841125930 ● Размер файла 14.6 MB ● издатель John Wiley & Sons ● опубликованный 2004 ● Издание 2 ● Загружаемые 24 месяцы ● валюта EUR ● Код товара 2419253 ● Защита от копирования Adobe DRM
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