Wu Zengsheng 
Big Data Decodes Commercial Real Estate 

The author of this book relies on years of experience in real estate development, operation and management, and uses computer technology to analyze big data in each development link of commercial real estate to form a "sensitive algorithm decision-making model". In the management of the commercial real estate life cycle timeline, the "sensitive algorithm decision-making model" is used for multi-dimensional data analysis to automatically generate the correlation between key indicators such as the profitability, solvency, and business operation capability of commercial real estate projects and their sensitivity factors. It is possible to realize the core value of "big data" – "prediction" function, and provide decision-making basis for the realization of multi-dimensional decision-making analysis and full-life-cycle management of commercial real estate development and operation.