Ebook > Social Sciences > Economy > Cornelius Herstatt & Birgit Verworn: Management der frühen Innovationsphasen (PDF)

Cornelius Herstatt & Birgit Verworn
Management der frühen Innovationsphasen
Grundlagen – Methoden – Neue Ansatze

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Das vorliegende Buch gibt einen umfassenden praxisorientierten Einblick in die frühen Innovationsphasen, die auch als ‘fuzzy front end’ bezeichnet werden. Von Ideenquellen für Innovationen von morgen über organisatorische Aspekte bis zum Projektmanagement werden aktuelle Erkenntnisse, Methoden und Instrumente vorgestellt, die bereits in den frühen Phasen den Grundstein für erfolgreiche Projekte legen.

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Language German ● Format PDF ● ISBN 9783322964717 ● Editor Cornelius Herstatt & Birgit Verworn ● Publisher Gabler Verlag ● Published 2013 ● Downloadable 3 times ● Currency EUR ● ID 6312449 ● Copy protection Adobe DRM

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