Business communication is communication that promotes a product, service, or organization; relays information within a business; or functions as an official statement from a company. Business communication encompasses such topics as marketing, brand management, customer relations, consumer behavior, advertising, public relations, corporate communication, community engagement, reputation management, interpersonal communication, employee engagement, and event management. It is closely related to the fields of professional communication and technical communication.
Idioma Inglés ● Formato EPUB ● ISBN 9783730936849 ● Tamaño de archivo 0.7 MB ● Editorial BookRix ● Publicado 2013 ● Descargable 24 meses ● Divisa EUR ● ID 6742472 ● Protección de copia sin