Lynn Guerin & Jason Lavin 
Coach ‘Em Way Up 
5 Lessons for Leading the John Wooden Way

All Great Coaches Are Good Leaders But Not All Good Leaders Are Great Coaches




Coach ’Em Way Up teaches readers to exhibit their best thinking, set a great example, assess how you teach, lead with confidence, and mentor others to put them on a path to lasting competitive greatness while becoming great people, too. Based on the teachings of legendary UCLA basketball coach John Wooden, readers get effective leadership strategies for creating a culture of excellence in today’s modern workplace.



Simply put, Coach ‘Em Way Up does for readers what John Wooden did for decades:

guide you to achieve true success

challenge you to reach extraordinary levels of performance

prepare you to coach yourself and others to be the very best

inspire you to pursue not just greatness but also goodness
Make John Wooden a coach and mentor for your future. Allow him to coach you to coach yourself, your team, and business up—all the way up.

About the author

Jim Eber is a veteran marketing writer and collaborator specializing in business and food. He has worked with many new and established authors on projects and served as writer on the best-selling The Mirror Test: Is Your Business Really Breathing? He lives in Worcester, MA.