The book is divided into three parts, the first part is about the public relations theory, including an overview of public relations, public relations entity, public relations object. The second part mainly introduces the public relations negotiation and the speech, the enterprise public relations and so on; The third part introduces the special topic activity of public relations and so on.
Bahasa Cina ● Format EPUB ● Halaman-halaman 249 ● ISBN 9787512104150 ● Penerbit Beijing Jiaotong University Press;Tsinghua University Press ● Diterbitkan 2011 ● Muat turun 3 kali ● Mata wang EUR ● ID 5797640 ● Salin perlindungan Adobe DRM
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