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Jens Diehlmann & Joachim Häcker
Automobilmanagement
Die Automobilhersteller im Jahre 2020

Ondersteuning

Hoes van Jens Diehlmann & Joachim Häcker: Automobilmanagement (PDF)

Die Autoren zeigen die gesamte betriebswirtschaftliche automobile Wertschöpfungskette auf und analysieren alle Elemente dieser Wertschöpfungskette kapitelweise unter dem Blickwinkel finanzwirtschaftlicher Spezifika. Aktuelle Trends im Bereich neuer Mobilitätskonzepte, industrieübergreifender strategischer Allianzen sowie Anforderungen an die Produkteinführung insbesondere in den BRIC-Staaten werden als wesentliche Themen innerhalb der globalen Automobilindustrie beleuchtet. Der Band stellt die Verbindung zwischen Wissenschaft und Praxis im Automobilsektor her und kann als Lehrbuch mit gleichzeitig hohem Praxisbezug eingesetzt werden.

€54.95

Taal Duits ● Formaat PDF ● ISBN 9783486704686 ● Bestandsgrootte 12.8 MB ● Uitgeverij De Gruyter ● Stad Berlin/München/Boston ● Gepubliceerd 2010 ● Editie 1 ● Downloadbare 24 maanden ● Valuta EUR ● ID 6314542 ● Kopieerbeveiliging Adobe DRM

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