Between 75 to 80% of all books are sold online, whether they are hardback, paperback or digital. That means the first cover a customer is likely to see is going to be about 160 pixels tall or smaller. That, in turn, means that some design techniques that used to work are no longer viable. Learn the 21st Century approach to book cover design because people do judge a book by its cover.
Spis treści
Chapter 1: Evolution of Book Covers
Chapter 2: Fundamental Design Principles
Chapter 3: Fundamental Illustration Principles
Chapter 4: Seven Deadly Sins of Book Cover Design
Chapter 5: Deadly Sin of Book Cover Design #1: Poor Contrast
Chapter 6: Deadly Sin of Book Cover Design #2: Busy Backgrounds
Chapter 7: Deadly Sin of Book Cover Design #3: Wimpy Type
Chapter 8: Deadly Sin of Book Cover Design #4: Inept Type
Chapter 9: Deadly Sin of Book Cover Design #5: Complexity
Chapter 10: Deadly Sin of Book Cover Design #6: Poor Use of Space
Chapter 11: Deadly Sin of Book Cover Design #7: Poor Imagery
Chapter 12: Word to Publishers, Traditional and Indie
Appendix: Covers of A. Michael Shumate
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