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Nick Ashill & Paul Williams
Definitely Dubai: Destination Branding in Action

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Pokrywa Nick Ashill & Paul Williams: Definitely Dubai: Destination Branding in Action (PDF)

This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to websites, etc. Readers can follow these hyperlinks to obtain further information about the specific concepts, terms, issues and organisations identified in each case. Teaching notes, slides, essay questions, exam questions with guide answers, links to further resources are also available from the website (www.goodfellowpublishers.com).

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Język Angielski ● Format PDF ● Strony 18 ● ISBN 9781908999085 ● Wydawca Goodfellow Publishers Ltd ● Opublikowany 2011 ● Do pobrania 3 czasy ● Waluta EUR ● ID 5768417 ● Ochrona przed kopiowaniem Adobe DRM

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Nick Ashill Paul Williams Alan Fyall Brian Garrod

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