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Summary: Guerrilla Marketing Goes Green 
Review and Analysis of Conrad and Horowitz’ Book

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The must-read summary of Jay Conrad Levinson and Shel Horowitz’s book: ‘Guerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet’.
This complete summary of the ideas from Jay Conrad Levinson and Shel Horowitz’s book ‘Guerrilla Marketing Goes Green’ shows how ethical marketing not only feels better but, in today’s economy, it works better as well. In their book, the authors explain how green guerrilla marketing is based on four indispensable pillars: sustainability, quality, integrity and honesty. This summary contains everything you need to know about green marketing that will benefit your customers, employees, suppliers, distribution partners and even competitors.




Added-value of this summary:

• Save time

• Understand key principles

• Expand your knowledge




To learn more, read ‘Guerrilla Marketing Goes Green’ and find out how green marketing can lead to success in today’s business environment.

€4.99
Métodos de Pagamento
Língua Inglês ● Formato EPUB ● Páginas 48 ● ISBN 9782806246363 ● Tamanho do arquivo 1.4 MB ● Editora Business Book Summaries ● País BE ● Publicado 2013 ● Carregável 24 meses ● Moeda EUR ● ID 5230022 ● Proteção contra cópia DRM social

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