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Summary: The Ebay Phenomenon 
Review and Analysis of Bunnell’s Book

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The must-read summary of David Bunnell’s book: ‘The e Bay Phenomenon: Business Secrets Behind the World’s Hottest Internet Company’.
This complete summary of the ideas from David Bunnell’s book ‘The e Bay Phenomenon’ analyses the winning business strategy of Pierre Omidyar and his partner Jeff Skoll and the reasons behind their success. In his book, the author has investigated the features of e Bay that were designed to ensure its success and why the business has reached such a high level of brand recognition and an enormous customer base. This summary also investigates the setbacks experienced by e Bay and the challenges that lie ahead.




Added-value of this summary:
• Save time

• Understand key concepts

• Expand your knowledge




To learn more, read ‘The e Bay Phenomenon’ and discover the secrets behind the success of this Internet enterprise.

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Limba Engleză ● Format EPUB ● Pagini 45 ● ISBN 9782511016558 ● Mărime fișier 1.6 MB ● Editura Business Book Summaries ● Țară BE ● Publicat 2014 ● Descărcabil 24 luni ● Valută EUR ● ID 5227848 ● Protecție împotriva copiilor DRM social

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