Ebook > Social Sciences > Economy > Sonke Albers & Andreas Herrmann: Handbuch Produktmanagement (PDF)

Sonke Albers & Andreas Herrmann
Handbuch Produktmanagement
Strategieentwicklung – Produktplanung – Organisation – Kontrolle

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Dieses Handbuch liefert einen Überblick über alle wichtigen Aufgaben im Produktmanagement und vermittelt Lösungen zu vielfältigen Fragen der Produktgestaltung.

Unternehmen wie Audi, Simon, Kucher & Partner, Pirelli, Procter & Gamble, Gf K, Schott u.a. stellen ihre Konzepte vor.

€42.17

Language German ● Format PDF ● ISBN 9783663057178 ● Editor Sonke Albers & Andreas Herrmann ● Publisher Gabler Verlag ● Published 2013 ● Downloadable 3 times ● Currency EUR ● ID 6388482 ● Copy protection Adobe DRM

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