Adam Lindgreen & Carsten Lund Pedersen 
Big Data in Small Business 
Data-Driven Growth in Small and Medium-Sized Enterprises

The only guide of its kind! Undergraduate college students working toward business degrees, MBA graduate students, and first year law students have one thing in common: they need to take courses in b …

Keep workers working-and happy. The Complete Idiot”s Guide® to Boosting Employee Performance is the most current and comprehensive guide for managers seeking to get the most out of their employees a …

This book provides a detailed discussion on India’s energy mix including descriptive use of the Shannon Wiener diversity index for numerically comparing India’s diversity in energy supply with other …

This book is a fundamental guide to understanding plant structure offering plant scientists, plant biologists and horticulturalists in practice, academic life and in training. It includes a …

The 21st century has been host to a number of information systems technologies in the areas of science, automotive, aviation and supply chain, among others. But perhaps one of its most disruptive is …

By raising questions and providing scenarios for success, this book embraces fashion brand development in current turbulent retail environments. A brand must have an essence; it needs to respect a ph …

This book unravels the mysteries and confusion surrounding Millennials. They are now the largest group in the labor force and their presence redefines the workplace for many organizations. Many older …