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Thomas Schmidt
Theatermanagement
Eine Einfuhrung

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的封面 Thomas Schmidt: Theatermanagement (PDF)

Das Lehrbuch Theatermanagement gibt eine Einführung in den Theaterbetrieb, seine Strukturen und Prozesse und die wesentlichen Grundlagen des Managements in den Bereichen Finanzen, Personal, Marketing und Vertrieb, Planung, Organisation und Kommunikation. Anhand von Fallbeispielen werden aktuelle Entwicklungen in der deutschen Theaterlandschaft und ihre Reformpotentiale vor dem Hintergrund der sich verändernden Rahmenbedingungen analysiert. Der Autor geht davon aus, dass der Managementbegriff grundsätzlich auf den Theaterbetrieb anwendbar ist, wenn eine Symbiose zwischen künstlerischen und wirtschaftlich-organisatorischen Aspekten hergestellt wird.

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语言德语 ● 格式 PDF ● ISBN 9783531943336 ● 出版者 VS Verlag fur Sozialwissenschaften ● 发布时间 2012 ● 下载 3 时 ● 货币 EUR ● ID 6315720 ● 复制保护 Adobe DRM

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