Ebook > Social Sciences > Economy > Manfred Bruhn & Heribert Meffert: Handbuch Dienstleistungsmanagement (PDF)

Manfred Bruhn & Heribert Meffert
Handbuch Dienstleistungsmanagement
Von der strategischen Konzeption zur praktischen Umsetzung

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Cover of Manfred Bruhn & Heribert Meffert: Handbuch Dienstleistungsmanagement (PDF)

Dieses Handbuch greift die zentralen Fragestellungen von Dienstleistern auf und präsentiert sie in kompakter, fundierter und gut lesbarer Form.

Berücksichtigung findet auch der Aspekt, dass Dienstleistungen und Kundenzufriedenheit nicht um jeden Preis gemanagt werden sollten, sondern auch die Verbindung zur Unternehmensprofitabilität im Blickpunkt stehen muss.

€42.37

Language German ● Format PDF ● ISBN 9783322965035 ● Editor Manfred Bruhn & Heribert Meffert ● Publisher Gabler Verlag ● Published 2013 ● Downloadable 3 times ● Currency EUR ● ID 6312461 ● Copy protection Adobe DRM

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