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Om Gupta
Advertising In India
Trends And Impact

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Hoes van Om Gupta: Advertising In India (ePUB)

The book discusses advertising in details. The topics discussed are advertising, history, changing face and ethics, scanning advertisements, advertising media, agency impact, sex in advertising, advertising and portrayal of women, impact of advertising on rural India, targeting the consumer, importance of business communication. A very informative book on advertising in India.

€99.71

Taal Engels ● Formaat EPUB ● Pagina’s 88 ● ISBN 9789351287094 ● Uitgeverij Kalpaz Publications ● Gepubliceerd 2005 ● Downloadbare 3 keer ● Valuta EUR ● ID 5405372 ● Kopieerbeveiliging Adobe DRM

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