Ebook > Științe sociale > Economie > Stephen Brown & Darach Turley: Consumer Research (PDF)

Stephen Brown & Darach Turley
Consumer Research
Postcards From the Edge

Ajutor

Copertina de Stephen Brown & Darach Turley: Consumer Research (PDF)

Consumer Research: Postcards from the Edge is a collection of cutting-edge essays by leading exponents of postmodern consumer research from Europe and America. Topics covered include:
* chronicle, composition and fabulation in consumer research
* postmodern approaches to pluralism in consumer research
* marketing in cyberspace
* poststructuralism in marketing
* semiotics in marketing and consumer research

€20.08

Format PDF ● Pagini 428 ● ISBN 9781134690039 ● Editor Stephen Brown & Darach Turley ● Editura Taylor and Francis ● Publicat 2005 ● Descărcabil 3 ori ● Valută EUR ● ID 4156437 ● Protecție împotriva copiilor Adobe DRM

Necesită un cititor de ebook capabil de DRM

Mai multe cărți electronice de la același autor (i) / Editor

Stephen Brown Darach Turley

245.484 Ebooks din această categorie

Copertina de Ryan Burge: Engineering Solutions to America''s Healthcare Challenges

Ryan Burge: Engineering Solutions to America”s Healthcare Challenges

Engineering Solutions to America‘s Healthcare Challenges covers the technologies, systems, and processes that are emerging in hospitals, clinics, community centers, universities, and the White House …

Copertina de Joe McNamara & Charles (Business Improvement Group, LLC., Towson, Maryland, USA) Protzman: One-Piece Flow vs. Batching

Joe McNamara & Charles (Business Improvement Group, LLC., Towson, Maryland, USA) Protzman: One-Piece Flow vs. Batching

Although batching often appears more efficient than one-piece flow for individual tasks, the practice creates waste for other parts of the organization that more than offset its perceived benefits. A …

Copertina de Timothy (TXM Lean Solutions Pty. Ltd., Australia) McLean: Grow Your Factory, Grow Your Profits

Timothy (TXM Lean Solutions Pty. Ltd., Australia) McLean: Grow Your Factory, Grow Your Profits

When I was first given the job of managing a small plastics factory back in 1989, I quickly realized that most of the books and teaching on Lean Manufacturing were designed for big companies and were …

Copertina de Alain Patchong: Implementing Standardized Work

Alain Patchong: Implementing Standardized Work

Standardized Work refers to the process of finding and applying the best operational methods that will lead to cost reduction, better product quality, and increased operator safety. This book, the …

Copertina de Rebecca Goldberg: The Lean Anthology

Rebecca Goldberg: The Lean Anthology

The Lean Anthology: A Practical Primer in Continual Improvement presents operations management case studies that illustrate a Lean process improvement journey. Ideal for non-engineers, adult …

Copertina de John D. Campbell & Hyung Sik Kim: Uptime

John D. Campbell & Hyung Sik Kim: Uptime

Uptime describes the combination of activities that deliver fewer breakdowns, improved productive capacity, lower costs, and better environmental performance. The bestselling second edition of Uptime …

Copertina de John Roland (6748 Eastwood Trail, USA) Schultz: Four-Cornered Leadership

John Roland (6748 Eastwood Trail, USA) Schultz: Four-Cornered Leadership

W. Edwards Deming once stated that the job of management is not supervision but leadership. He also concluded that capable leaders were those who understood and applied the System of Profound …

Copertina de H. James Harrington & Robert Lewis: Closing the Communication Gap

H. James Harrington & Robert Lewis: Closing the Communication Gap

Improved communication in business means higher profits. Improved communication in government means happier citizens. Improved communication in healthcare means quicker recoveries, fewer lawsuits, …

Copertina de William Allsop & Jackie Harrop: Flood Risk Management: Research and Practice

William Allsop & Jackie Harrop: Flood Risk Management: Research and Practice

Floods cause distress and damage wherever and whenever they happen. Flooding from rivers, estuaries and the sea threatens many millions of people worldwide and economic and insurance losses from …

Copertina de Ratan Raj (Consultant – Need-Based Solutions, Jodhpur, India) Tatiya: Surface and Underground Excavations

Ratan Raj (Consultant – Need-Based Solutions, Jodhpur, India) Tatiya: Surface and Underground Excavations

Surface and Underground Excavations – Methods, Techniques and Equipment (2nd edition) covers the latest technologies and developments in the excavation arena at any locale: surface or underground. In …

Pagina următoare >>>