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Kerstin Fröhlich
Innovationssysteme der TV-Unterhaltungsproduktion
Komparative Analyse Deutschlands und Großbritanniens

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Örtmek Kerstin Fröhlich: Innovationssysteme der TV-Unterhaltungsproduktion (PDF)

€49.44

İçerik tablosu

Begriffsbestimmungen.- Theoretische Herangehensweise.- TV-Unterhaltungsproduktion als kreative Industrie.- Innovation in Industriesystemen.- Untersuchungsleitende Dimensionen und Kategorien.- Methodische Herangehensweise.- Innovation, Risiko und Formate.- Basiskontext: Institutionelle Rahmenbedingungen.- Primärkontext I: Die relevanten Märkte.- Primärkontext II: Die innovierenden Akteure.- Innovationsprozess der TV-Unterhaltung.- Netzwerkkontext der TV-Unterhaltung.- Zusammenfassung und Fazit.- Diskussion.

Yazar hakkında

Kerstin Fröhlich war als Entwicklungsredakteurin bei RTL Television tätig und hat am Institut für Publizistikwissenschaft und Medienforschung der Universität Zürich promoviert.

Dil Almanca ● Biçim PDF ● Sayfalar 455 ● ISBN 9783531921273 ● Dosya boyutu 3.3 MB ● Yayımcı VS Verlag für Sozialwissenschaften ● Kent Wiesbaden ● Ülke DE ● Yayınlanan 2009 ● İndirilebilir 24 aylar ● Döviz EUR ● Kimlik 2160181 ● Kopya koruma Sosyal DRM

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