This comprehensive book responds to the growing demand to study entrepreneurship as a key driver of innovation and competitive advantage. Challenging the existing idea that technological entrepreneurship exists predominantly in SMEs and as a result of market demands, the author argues that a commitment to entrepreneurship remains the most effective strategy for sustaining wealth generation for both organisations and entire nations. The aim of Technological Entrepreneurship is to provide the reader with additional knowledge and understanding of the concepts associated with the exploitation of technological entrepreneurship, and to demonstrate how associated management principles are somewhat different to those utilised in market-driven entrepreneurship. Validation of presented theoretical concepts is achieved through coverage of processes and practices utilised by real world organisations seeking to achieve maximum wealth generation, with specific emphasis on how technologicalentrepreneurship is the source of disruptive innovation within service sector organisations and how the philosophy is causing fundamental change in the provision of healthcare.
Ian Chaston
Technological Entrepreneurship
Technology-Driven vs Market-Driven Innovation
Technological Entrepreneurship
Technology-Driven vs Market-Driven Innovation
Ngôn ngữ Anh ● định dạng PDF ● Trang 299 ● ISBN 9783319458502 ● Kích thước tập tin 5.2 MB ● Nhà xuất bản Springer International Publishing ● Thành phố Cham ● Quốc gia CH ● Được phát hành 2017 ● Có thể tải xuống 24 tháng ● Tiền tệ EUR ● TÔI 5052045 ● Sao chép bảo vệ DRM xã hội