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Lars Lindberg Christensen 
The Hands-On Guide for Science Communicators 
A Step-by-Step Approach to Public Outreach

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Omslag till Lars Lindberg Christensen: The Hands-On Guide for Science Communicators (PDF)

This hands-on guide offers practical advice on all aspects of science communication. It features a tightly interwoven fabric of issues: product types, target groups, written communication, visual communication, validation processes, practices of efficient workflow, distribution, promotion, advertising, and much more. Extremely practical, the guide provides the necessary ’shortcuts’ to produce outreach products of high quality. All concepts are explained with simple terms and illustrative examples while check lists and short ’to-the-point’ overviews enable rapid progress and quick results. New science communicators as well as seasoned presenters will find this guide both helpful and inspirational.

€32.09
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Innehållsförteckning

Setting the scene.- Science Communication.- The Communication Process.- The Communication Office.- The production.- Overview Of The Production Chain.- Target Groups.- Product Types.- Written Communication.- Press Releases.- Production Of Printed Products.- Visual Communication.- Technical Set-Up.- Distribution.- Evaluation and Archiving.- Selected topics.- Making Websites.- Video Production.- Crisis Communication.- Guidelines for Scientists and Communicators.- How to Host a Press Conference.- Overcoming National Barriers.- Going Commercial.- Credibility in Science Communication.- The Hubble Space Telescope — A Public Outreach Case Study.- Community Initiatives.- Finishing off.- Summary.
Språk Engelska ● Formatera PDF ● Sidor 270 ● ISBN 9780387499604 ● Filstorlek 10.6 MB ● Ålder 02-99 år ● Utgivare Springer New York ● Stad NY ● Land US ● Publicerad 2007 ● Nedladdningsbara 24 månader ● Valuta EUR ● ID 2145330 ● Kopieringsskydd Adobe DRM
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