Ebook > Ciencias sociales > Economía > Martin Huber: Kollaborative Wertschöpfung (PDF)

Martin Huber
Kollaborative Wertschöpfung
Kundenaktivitaten als Basis neuer Wertschopfungskonstellationen fur E-Services

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Portada de Martin Huber: Kollaborative Wertschöpfung (PDF)

Martin Huber untersucht, wie Kunden in die Neukonzeption und Weiterentwicklung von elektronisch erbrachten Dienstleistungen einbezogen werden können. Er zeigt, dass sich Konstellationen schaffen lassen, in denen es durch Kundenaktivitäten zu einer nebenläufigen Wertschöpfung kommt, d.h. zu unintendierten positiven Nutzenveränderungen, die bei anderen ökonomischen Akteuren ausgelöst werden.

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Idioma Alemán ● Formato PDF ● ISBN 9783322818270 ● Editorial Deutscher Universitatsverlag ● Publicado 2013 ● Descargable 3 veces ● Divisa EUR ● ID 6304928 ● Protección de copia Adobe DRM

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