Ebook > Scienze sociali > Economia > Martin Huber: Kollaborative Wertschöpfung (PDF)

Martin Huber
Kollaborative Wertschöpfung
Kundenaktivitaten als Basis neuer Wertschopfungskonstellationen fur E-Services

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Copertina di Martin Huber: Kollaborative Wertschöpfung (PDF)

Martin Huber untersucht, wie Kunden in die Neukonzeption und Weiterentwicklung von elektronisch erbrachten Dienstleistungen einbezogen werden können. Er zeigt, dass sich Konstellationen schaffen lassen, in denen es durch Kundenaktivitäten zu einer nebenläufigen Wertschöpfung kommt, d.h. zu unintendierten positiven Nutzenveränderungen, die bei anderen ökonomischen Akteuren ausgelöst werden.

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Lingua Tedesco ● Formato PDF ● ISBN 9783322818270 ● Casa editrice Deutscher Universitatsverlag ● Pubblicato 2013 ● Scaricabile 3 volte ● Moneta EUR ● ID 6304928 ● Protezione dalla copia Adobe DRM

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