Електронна книга > Духовная наука > Искусство / Архитектура > Дизайн интерьера, Дизайн > Christoph Herrmann & Günter Möller: Strategisches Industriegüterdesign (PDF)

Christoph Herrmann & Günter Möller
Strategisches Industriegüterdesign
Innovation und Wachstum durch Gestaltung

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Обложка Christoph Herrmann & Günter Möller: Strategisches Industriegüterdesign (PDF)

Dem Design kommt auch im Industriegüterbereich eine wichtige Bedeutung zu. Denn das Design von Produkten beeinflusst den Umsatz von Industrieunternehmen, beispielsweise über die Qualitätswahrnehmung oder die Markenstärke. Das Buch setzt genau an diesen Herausforderungen an und zeigt Wege für ein neuartiges, strategisch orientiertes Designverständnis in Industrieunternehmen. Dabei werden Methoden, Instrumente und Verfahren vorgestellt, mit denen Praktiker ein strategisches Industriegüterdesign im eigenen Unternehmen umsetzen können.

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Содержание

Wachstumspotenziale f#x00FC;r Industrieg#x00FC;terunternehmen.- Strategisches Industrieg#x00FC;terdesign.- Fallstudien.- Praxisleitfaden.

язык немецкий ● Формат PDF ● страницы 233 ● ISBN 9783642001161 ● Размер файла 11.6 MB ● редактор Christoph Herrmann & Günter Möller ● издатель Springer Berlin ● город Heidelberg ● Страна DE ● опубликованный 2009 ● Загружаемые 24 месяцы ● валюта EUR ● Код товара 2170110 ● Защита от копирования Социальный DRM

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Christoph Herrmann Günter Möller Ronald Gleich Peter Russo

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