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Christoph Herrmann & Günter Möller
Strategisches Industriegüterdesign
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Örtmek Christoph Herrmann & Günter Möller: Strategisches Industriegüterdesign (PDF)

Dem Design kommt auch im Industriegüterbereich eine wichtige Bedeutung zu. Denn das Design von Produkten beeinflusst den Umsatz von Industrieunternehmen, beispielsweise über die Qualitätswahrnehmung oder die Markenstärke. Das Buch setzt genau an diesen Herausforderungen an und zeigt Wege für ein neuartiges, strategisch orientiertes Designverständnis in Industrieunternehmen. Dabei werden Methoden, Instrumente und Verfahren vorgestellt, mit denen Praktiker ein strategisches Industriegüterdesign im eigenen Unternehmen umsetzen können.

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İçerik tablosu

Wachstumspotenziale f#x00FC;r Industrieg#x00FC;terunternehmen.- Strategisches Industrieg#x00FC;terdesign.- Fallstudien.- Praxisleitfaden.

Dil Almanca ● Biçim PDF ● Sayfalar 233 ● ISBN 9783642001161 ● Dosya boyutu 11.6 MB ● Editör Christoph Herrmann & Günter Möller ● Yayımcı Springer Berlin ● Kent Heidelberg ● Ülke DE ● Yayınlanan 2009 ● İndirilebilir 24 aylar ● Döviz EUR ● Kimlik 2170110 ● Kopya koruma Sosyal DRM

Aynı yazardan daha fazla e-kitap / Editör

Christoph Herrmann Günter Möller Ronald Gleich Peter Russo

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