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Klaus Kamps
Politisches Kommunikationsmanagement
Grundlagen und Professionalisierung moderner Politikvermittlung

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的封面 Klaus Kamps: Politisches Kommunikationsmanagement (PDF)

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表中的内容

Das Umfeld: Politik und Medien.- Das Skript: Öffentlichkeitsarbeit, Marketing.- Der Normalfall: Inszenierungsalltag Politik.- Der Ernstfall: Wahlkampf.- Der Einzelfall: Kampagnenkommunikation.- Der Sündenfall: Skandalkommunikation.- Das Potenzial? Internet und Politik.- Kommunikation und politische Strategie.- Resümee.- Epilog: Die Politik und ihre Bedingungen am 11. März 1999, am 14. Dezember 2003, am 8. August 2004 und am 22. Mai 2005.

关于作者

Dr. Klaus Kamps, Politik- und Kommunikationswissenschaftler, Hochschuldozent, derzeit u.a. an der Universität Erfurt.

语言德语 ● 格式 PDF ● 网页 454 ● ISBN 9783531902517 ● 文件大小 25.7 MB ● 出版者 VS Verlag für Sozialwissenschaften ● 市 Wiesbaden ● 国家 DE ● 发布时间 2007 ● 下载 24 个月 ● 货币 EUR ● ID 2158900 ● 复制保护 社会DRM

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